Fractional marketing strategy and execution for growth-stage B2B brands

We help overlooked companies build marketing systems that support revenue, retention, and long-term scale — without hiring a full-time team.

You’re not early-stage anymore, but your marketing still feels like a patchwork of last-minute campaigns and disconnected tools.

You don’t need more content. You need a clear strategy, a working system, and a partner who can bring structure to the chaos.

That’s where we come in.

The Strategic Reset

A focused, fast-track way to get clarity and ROI.

We’ll audit what’s working (and what’s not), identify key opportunities, and build a strategic plan tailored to your goals, audience, and resources.

What’s included:

• Discovery sessions with key stakeholders
• Funnel, messaging, and tech stack audit
• Strategic roadmap (90-day and long-term plan)
• Tooling + automation recommendations

Best for: Companies who need clarity, direction, and a marketing roadmap

Systems and Execution Support

Your full-service marketing solution. Done for you.

We help you build out the core infrastructure and execute key campaigns. Think of us as your interim marketing team or strategic implementation partner.

What’s included:

• CRM/email platform setup and automation
• Content and campaign execution
• Cross-functional workflow alignment
• Monthly progress and performance check-ins

Best for: Teams who need help implementing the plan — from tech to content and everything in between.

Fractional Marketing Lead (Retainer)

Upskill your team and get control of your marketing the smart way.

You’ll get ongoing access to a fractional lead who can manage your roadmap, coach your team, lead cross-functional marketing efforts, and turn strategy into action.

What’s included:

• Monthly strategy sessions
• Marketing team training
• Marketing operations planning
• Creative direction and Q&A support
• Slack access for real-time guidance

Best for: Teams who want strategic guidance without hiring a full-time CMO.